Marketing Plan for the Body Shop - 7278 Words

The Marketing Plan for Tea Tree Concealer (THE BODY SHOP) Module Code/Name: BUS4005 / Marketing Date of Submission: 5th December 2012 ------------------------------------------------- Executive Summary Concealer is very popular and its market growth stable because of concealer is very useful to cover the imperfection on the skin. The Body Shop’s Tea Tree Concealer, which launched in 2009, is this marketing plan’s character. Tea Tree Concealer is a handy portable stick to conceal blemishes which without over drying the skin. It also produce with organic tea tree oil. Tea tree oil’s ingredient renowned for its anti-bacterial benefits and an infusion perfect to help blemished skin. Based on the SWOT analysis of Tea Tree†¦show more content†¦Conclusion | 20 | 9. Bibliography | 21 | 10. Appendices | 22 - 28 | ------------------------------------------------- Introduction â€Å"Do you want to be more beautiful?† Without doubt, ladies want to show the most beautiful face to others; therefore, they use lots of cosmetics, such as concealer, face primer, eye primer, lipgloss and eyebrow pencil. A lot of people strongly believed that concealer is the most useful cosmetics than others, because concealer is very useful to cover the imperfection on the skin. It is an important character which it can give people a better appearance. Thus, we decided to have a marketing plan for the concealer. Moreover, organic issue is very popular that it started in the past few years, for example, organic food and the products must produce with organic materials. So, we decided that the concealer must produce with organic materials. Finally, The Body Shop’s Tea Tree Concealer, which launched in 2009, has been the character in this marketing plan because Tea Tree Concealer is a concealer which it produces with organic tea tree oil. Tea tree oil’s ingredient renowned for its anti-bacterial benefits and an infusion perfect to help blemished skin The Body Shop uses the gender segmentation that the consumer market is mainly women. We can know from the lots of products collections are mainly decided for female, for instance, Vineyard Peach, Extra Virgin Minerals etc. Although cosmetics’ consumerShow MoreRelatedThe year 2006, Marketing Plan for The Body Shop International3233 Words   |  13 Pagesyear 2006 Marketing Plan for The Body Shop International consists of: The view of present company situation. Company managed to successfully market itself for 3 decades as well as expand very fast through retail franchising model. Constant product development has shown positive results in sales. Trading relationships with communities in need has enabled company to outsource high quality sustainable and relatively cheap materials. Growth Model. Acquisition of independent The Body Shop franchiseeRead MoreStrategies of Body Shop1258 Words   |  6 Pagesdifferent challenges and issues in the twenty-first century. Now I want to have a brief introduction of different issues including Globalization, Consumerism, Price War, Green Marketing, Tailor-Made Products and Copied Product. After I will further elaborate the Green Marketing issue which illustrate the example of The Body Shop. Globalization Many companies changed from local competition to globalized competition. They have developed truly global operations, making and selling their product worldwideRead MoreExtreme Body Auto Care1596 Words   |  7 PagesIn this paper, I will tell you about Extreme Body Auto Care’s branding, pricing, and distribution strategy. Who are our major competitors and their strengths and weaknesses. Also, our differentiation strategy, our company’s intentions, types of social media and integrated marketing that we used. Extreme Body Auto Care, branding, pricing and distribution plan Key Components for Prosperous Business †¢ Offer our customer’s a one stop auto care, collision and performance need with high detailedRead MoreValue Chain Analysis of the bodyshop1064 Words   |  5 Pagesin support activities, the Body Shop has developed long-term sustainable trading relationships with key suppliers and created a special purchasing programme-Community Trade. This programme trades with communities in needs around the world and receives ingredients and accessories directly from the developing countries. The Body Shop substantially benefits from the community trade since more raw materials can be found for inclusion in the best-selling products (The Body Shop Values Reporting, 2003).Read MoreThe Reasons for The Body Shops International Success1188 Words   |  5 PagesThe Body Shop is a retailer of health and cosmetic items. Product categories include skin care, bath body, hair, make-up, fragrance, home fragrance and mens (The Body Shop, 2012). The company operates proprietary stores in which to sell its wares, which are branded with the Body Shop brand. The Body Shop started in England and is now owned by LOreal. The company has over 2600 locations in over 50 countries. The companys revenues for FY 2010 were 754 million, and the company recorded an operatingRead MoreShea Butters African Origins1719 Words   |  7 Pagesoutlets as well as global firms such as The Body Shop emphasize shea butter s African origins (Elias Garney 2007). With a such a need for a natural product within the African America communities, the Shea Butter Beauty product can grow to be a respectable brand, that offers natural ingredients, healthier skin, competitive price and customer satisfaction. Analysis also revealed that shea butter exports from Africa have increased since the 1990s (Elias Garney 2007), because of the high demandsRead MoreEssay on Business: Mission Statement1372 Words   |  6 PagesBody Shop Case Study In this case, how does The Body Shop address the four components of social responsibility? In the Body Shop, what tensions among these components were at work? Legal- the Body Shop avoided animal testing and used all natural ingredients to avoid any lawsuits. They knew the products were safe since people have been using them for years. Ethical- Anitas personal and moral beliefs into her work is that she is against animal testing and made a great effort to make sureRead MoreMarketing Management Essay1685 Words   |  7 PagesMarketing is a social and managerial process by which individuals and groups obtain what they need and want through creating and exchanging products and value with others. (Kotler et al, 2003:13). Marketing is a key aspect within a business and has several different functions. Some of these functions include, research, analysis, promotion, pricing and distribution. These functions lead into the evolution of the five alternative concepts under which organisations conduct marketing activitiesRead MoreThe Use of Promotion Strategy770 Words   |  4 PagesPromotion Strategy: The effective use of all the tools of marketing mix help a company to create, communicate and deliver value to potential customers. Promotion the fourth element of the marketing mix is generally divided into five differential tools, all of which contribute to the achievement of marketing objectives. These are: 1. Advertising: paid for space, time or material that promotes any company’s product or service. 2. Sales Promotion: short term incentives and offers that encourage peopleRead MoreA Report On The Marketing Strategy Of 1 Retailer Of Mobile / Online Subscription Service Available Online929 Words   |  4 Pagesonline. Its goal is to offer the virtual fitting room stylist at a discounted price, providing prompt and outstanding customer service through its knowledgeable staff. The company will revolutionize the way people shop by providing people with a fun, time saving, and simple way to shop. Keys to Success Key to success for Mix2Match is connected to technology and keeping the online apps updated as the market and consumer demands change. The apps need to attract the users, so the company can test the

Argumentative Essay - Pro Crastination - 1113 Words

Isabel Shih Mrs. Jenkins APEL Period 2 3 November 2017 Pro-Crastination It is 11:35 PM, and I am procrastinating. The dim flickering light of my computer screen illuminates my face. The continuous humming of the monitor is interrupted by my fingers tap dancing on the keyboard; I am fueled only by a steaming cup of rich coffee (fortified with forty cups of sugar and creamer) and a burning desire to receive a good grade in the class. Yes, I procrastinated on my essay about procrastination. As I frantically type my essay, I am reminded of the way teachers always tell us,â€Å"This assignment can NOT be done last minute!† Just watch me, I always think. As it turns out, I was right to procrastinate. Procrastination, according to Merriam-Webster, is†¦show more content†¦Despite minesweeper being a monotonous, mindless task, the brain still simultaneously problem solves. The legendary author Joseph Sugarman calls this the â€Å"incubation process,† the idea that you generate more ideas by delaying a task (Johnson). This creativity will m ake you more original, more innovative, and more unique, setting you apart from others. Since putting off tasks leads to more ideas, procrastinators--especially entrepreneurs-- have more opportunities. Grant exemplifies the concept with a personal anecdote: a couple of young students asked Grant to invest in their small startup, the online glasses company Warby Parker. Now, they are recognized as the most innovative of companies and worth billions (Kashdan). Their secret? They procrastinate. The day before their launch, they students did not even have a website, despite the fact that their company sells glasses online (Grant). Successful procrastinators not only thrive in the business world, but also in other fields such as the entertainment industry. The creator of the popular show Rick and Morty, Dan Harmon, is another procrastinator. By getting his ideas out there just before a deadline, he is able to do more work than he usually does-- â€Å"in the next few hours I’ll do ten more pages as I would have done in the last two weeks if I had sat down†. He claims that by procrastinating more, he has more opportunities from his creative

Banking Finance Greek Government Debt Crisis

Question: Discuss about theBanking Financefor Greek Government Debt Crisis. Answer: Introduction The financial crisis of Greece is also termed as Greek Government-debt Crisis or Greek Depression and it is considered as a sovereign debt crisis that has been faced by the people of Greece after the occurrence of the global financial crisis of the year 2007-08. Based on the historical analysis, it can be said that in late 2009, the Greek Crisis took place due to turmoil of Great Recession, revelations on government debt and weakness in the economy of the country (Morales, Gendron Gunin-Paracini, 2014). However, it has been found that even in present days, Greece faces never ending fiscal drama. In addition it can be said that the global financial crisis took place due to the collapse of the Lehman Brothers in the year 2008 in the month of September, which was a sprawling global bank situated in USA. It took large taxpayer-economical bail-outs for shoring up the industry. Moreover, the global financial crisis is believed to start in 2007 due to credit crunch that is when the U.S. in vestors lost their confidence in the value of sub-prime mortgages and this resulted into a liquidity crisis. The reason behind this is that the bailout program of Greece is held up through a disagreement among the fiscal targets of the nation. In the year 2015, under the contract strike, the people of Greece supposed to attain the main excess previous to the payment of interest of a rate of 3.5 % in the year 2018 (Gibson, Hall Tavlas, 2014). In addition to this, it has been found that the nation maintained the stated excess amount with the aim to sustain the medium term. However, as per Germany, this medium term implies for ten years, but according to the European Commission, it has been found that it prefer to consider the medium term as 1 or 2 years. Thus, it can be said that the medium term plays a vital role as Germany only agrees to continue to put fund regarding bailout of Greece, only if the institution International Monetary Fund also agrees to put money in the same. On the other hand, from detailed analysis of the present situation of the country, it can be said that the Internati onal Monetary Fund (IMF) would participate in the same only if the numbers get added up. Thus, with the lowering of the excess target, more relief of debt is required for adding up the numbers and this is considered as an issue for Germany (Theodossopoulos et al., 2013). In addition to this, for making the situation more complex and difficult, the IMF opt a very pessimistic point of view regarding the present fiscal situation of Greece. Thus, at present, the circumstances can be clearly noticed that Greece conveyed a chief surplus of a minimum amount of 2 % in the year 2016 and more than the target of initial program of an amount of 0.5 % (Karanikolos et al., 2013). It has been found that with the growth of the Greek economy, the European Commission becomes relatively more confident regarding the aspect that the nation is more capable for obtaining 3.5 % of the total target for the year 2018 along with certain additional measures regarding fiscal (Kentikelenis et al., 2014). Nonetheless, as per IMF, the surplus of the present year was more for one-off factors and it gets sticks to the forecast it has made earlier i.e. the excess amount will be equivalent to only 0.9 % in the year 2018. In order to reach the target of 3.5 % in the year 2018, the IMF predicted that Greece would require legislating in advance additional severity that quantifies about 2 % of the GDP (Gross Domestic Product) (Souliotis et al., 2016). However, according to Athens, this is considered as a measure that is impossible. Therefore, it has been found that the investors have suddenly started worrying regarding the country Greece again. According to the staffs and most of the Executive Directors of IMF, 179 % of GDP for the year 2015 was considered as unsustainable. Thus, as per the IMF staffs, Greece requires to do with its budget as medium-term chief fiscal excess leads to 1.5 % of GDP. Moreover, most of the Directors of IMF agreed with the fact that Greece does not need more financial consideration in the present days, but other group of Directors has found to favor an excess of 3.5 % of GDP within the year 2018 (Sklias Maris, 2013). In spite of being backing of a mainstream of the IMF for the technical assessment of the staffs, Greece does not require tightening of its budget; rather it should reduce its debt as IMF has found to finance itself at certain risk. It has been found that the outdated government outbreaks the good functioning of IMF and knocks the global standing as well as weakens the efficiency. It can be said that the main reasons for occurring this financial crisis in Greece include introduction of Euro in the country as it becomes possible for certain countries of Euro zone to borrow at cheaper rates. This occurred as the liability was considered as national debt and the suppositions were made that implies risk of the nations has decreased due to incorporation of various economic rules. Therefore, the main rules needed the members of Euro zone to make sure that the liability of the government did not surpassed 60 % of the GDP and any kind of budget deficit should not surpass 3 % of the total GDP (Wolf, 2014). Thus, the gloss of good credit rating of Germany got rubbed off and thus Greece and many other nations like Spain, Italy, Porugal and Ireland also started to suffer. According to the detailed study and analysis, it can be said that the main issue regarding financial crisis in Greece is the problem regarding liquidity. As a result, the European Central Bank that is also known as ECB in short has taken various activities in conjunction with the other various leading central banks across the world. The main reason behind this strategy is to try and also to make sure about the aspect that the governments as well as the main banks possess enough liquidity. In addition to this, based on further analysis, it can be said that the particular central bank that is the ECB has brought the private debt securities and along with it the government debt securities into the open market (Ecb.europa.eu, 2017). The main cause for this was that it serves cash that is liquidity to those institutions or firms or government that sell the securities of debt. Moreover, it has been noted that with the progression of the financial crisis, the central bank of Europe that is ECB has recognized the bonds of the Greek Government of any status as guarantee with the aim to lend. These purchases imply an obviously politically motivated movement and are not considered as the normal transactions that occur for commercial purposes. As a result, these have declined the autonomy of the ECB efficiently and successfully and misery along with this was prompted certain high point of resignations. In juxtaposition with the European Union (EU), it has been found that the IMF has made availability of certain loans. Moreover, the IMF become first institution that got included due to the incapability of Europe for agreeing with a solution to the emergence of the financial crisis of Greece. In addition to this, it has been noted that certain nations are thought to possess keenness for the institution IMF to become or to get included as of the reputation of the IMF. In general, the institution, IMF possesses reputation with the aim to impose inflexible financial soberness measures (Morales, Gendron Gunin-Paracini, 2014). Moreover, it is assumed that the countries might take more observe of events that have been imposed by the IMF than the dealings that have been imposed by the European complements. It has been found that in the beginning of the year 2012, the institution IMF was searching for an additional $ 500 billion with the aim to lend more and this anticipates that the instit ution might require assistance of the nations for the problems of liquidity (Greekcrisis.net, 2017). In addition this can be said that this activity was a clear indication regarding the fact that as per the perspective of the IMF there requires more to be done. Furthermore, it was anticipated that an additional lending might have been considered as per the requirement and the recipient nations generally attain the severe financial severity measures (Theguardian.com, 2017). Nevertheless, it has been found that the new head of the financial institution IMF became more critical and put focus on the severity of the actions and has called for larger actions in order to endorse the growth. From further detailed analysis, it has been come to know that in the United States, the growth is primarily promoted by the depression of their currency that is dollar and various other activities (Gibson, Hall Tavlas, 2014). On the other hand, there has been lower focus on the severity of the activities. Moreover, it has been found that this was regulated by the U.S. with a fear of the depression like that of 1930s (Globalpolicy.org, 2017). On the other hand, in Germany, there is much eagerness regarding the force of severity of activities, as there is a fright regarding the occurrence of inflation. Moreover, it can be said that this inflation might occur due to hyperinflation, where Germany might suffer due to its presence between the two world wars. Furthermore, it has been found that all the countries are considered as the victims of the history. It can be said that the ECB is the central bank of 19 countries of Euro zone and it maintains stability of price by the set up of key rates of interests and also controls the money supply of the union (Nytimes.com, 2017). Additionally, after the occurrence of the sovereign debt crisis in the Euro zone in the year 2009 to 2011, the central bank sparked controversy through undertaking of a wide range of monetary policies (unorthodox). These include using negative rates of interests, un-limited bond buying program and quantitative easing plan of $ 1.2 trillion (O'Brien O'Brien, 2017). In the meantime, the ECB was placed in the middle of the initiative for developing a banking union in the euro zone and these grants the banks with new powers regarding supervision over the largest monetary institutions of Europe. It was also considered as the 2015 resurgence of the debt crisis of Greece that has renewed the questions over common euro currency in future. Furthermore, it can be said that the response of ECB to the sovereign debt crisis of Euro zone was steeped outside of the conventional functions through repetition of the buying of the government bonds. This has found to develop an intense debate over the mandate of the bank. Unlike the Federal Reserve of U.S., the ECB did not mandate for pursuing the complete employment. In addition, the Maastricht Treaty forbade it from financing the national governments directly. During the same moment of time, the absence of the financial union involves a euro zone wide treasury to pool debt and this has made the potential function of the ECB as lender of the last resort much in a complicated way. It has been found that for the years 2011 and 2012, the euro zone struggled for the worldwide fiscal crisis (Cfr.org, 2017). During the period, the leaders of Europe debated the capability of the ECB for supporting the ailing economies. Finally, it can be said that both the IMF and the ECB and along with these the European Commission (EC) have very important role in the financial crisis of Greece (Imf.org, 2017). All these have formed Troika that holds the principal aspect for resolution of the sovereign debt crisis of Greece and along with it the debt issues faced by the other member states of Euro zone. The release of bailout funds in real and its generation for the sovereign debts of Europe need a contract between all three sovereign supranational units in Troika. It has been found that each of the entities respond to the incentives and several mandates. In addition, the rescue funds would be channeled by the EFSF (European Financial Stability Facility) and the emergency fund of bailout for the greatly grateful member states governments of Euro zone in the monetary distress. References Cfr.org. (2017).Council on Foreign Relations. Retrieved 11 February 2017, from https://www.cfr.org/europe/role-european-central-bank/p28989 Ecb.europa.eu, E. (2017).The European Crisis and the role of the financial system.European Central Bank. Retrieved 11 February 2017, from https://www.ecb.europa.eu/press/key/date/2013/html/sp130523_1.en.html Gibson, H. D., Hall, S. G., Tavlas, G. S. (2014). Fundamentally wrong: market pricing of sovereigns and the Greek financial crisis.Journal of Macroeconomics,39, 405-419. Globalpolicy.org (2017).The International Monetary Fund.Globalpolicy.org. Retrieved 11 February 2017, from https://www.globalpolicy.org/social-and-economic-policy/the-three-sisters-and-other-institutions/the-international-monetary-fund.html Greekcrisis.net (2017).The Greek Crisis.Greekcrisis.net. Retrieved 11 February 2017, from https://www.greekcrisis.net/ Imf.org. (2017).Imf.org. Retrieved 11 February 2017, from https://www.imf.org/en/About/Factsheets/Europe-and-the-IMF Karanikolos, M., Mladovsky, P., Cylus, J., Thomson, S., Basu, S., Stuckler, D., ... McKee, M. (2013). Financial crisis, austerity, and health in Europe.The Lancet,381(9874), 1323-1331. Kentikelenis, A., Karanikolos, M., Reeves, A., McKee, M., Stuckler, D. (2014). Greece's health crisis: from austerity to denialism.The Lancet,383(9918), 748-753. Morales, J., Gendron, Y., Gunin-Paracini, H. (2014). State privatization and the unrelenting expansion of neoliberalism: The case of the Greek financial crisis.Critical Perspectives on Accounting,25(6), 423-445. Nytimes.com. (2017).Explaining Greeces Debt Crisis.Nytimes.com. Retrieved 11 February 2017, from https://www.nytimes.com/interactive/2016/business/international/greece-debt-crisis-euro.html?_r=1 O'Brien, M. O'Brien, M. (2017).Washingtonpost.com.Washington Post. Retrieved 11 February 2017, from https://www.washingtonpost.com/news/wonk/wp/2015/07/05/as-greece-votes-heres-everything-you-need-to-know-about-the-nations-crisis/?utm_term=.530bbaceca86 Sklias, P., Maris, G. (2013). The political dimension of the Greek financial crisis.Perspectives on European Politics and Society,14(1), 144-164. Souliotis, K., Golna, C., Tountas, Y., Siskou, O., Kaitelidou, D., Liaropoulos, L. (2016). Informal payments in the Greek health sector amid the financial crisis: old habits die last...The European Journal of Health Economics,17(2), 159-170. Theguardian.com (2017).Greek debt crisis: Greece begins repaying ECB and IMF as banks reopen - as it happened.the Guardian. Retrieved 11 February 2017, from https://www.theguardian.com/business/live/2015/jul/20/greek-debt-crisis-banks-reopen-stock-market-closed-ecb-live Theodossopoulos, D., Couroucli, M., Gledhill, J., Just, R., Kalantzis, K., Myrivili, E., ... Theodossopoulos, D. (2013). Infuriated with the infuriated? Blaming tactics and discontent about the Greek financial crisis.Current Anthropology,54(2), 000-000. Wolf, M. (2014).The shifts and the shocks: What we've learned--and have still to learn--from the financial crisis. Penguin.

Poverty and Animal Welfare free essay sample

As the world keeps developing, many things happen like environmental problems, poverty, and animal welfare. We cannot deny that the consequences of those problems have caused many troubles to our life. As a result, young people nowadays are much more aware and concerned about those issues than previous generation. To begin with, environmental destruction is one of the most significant worldwide issues. The water is polluted, the air is polluted, and the natural resources decrease a lot.At the present, people begin to be aware of scarce resources while in the past, it was not an important thing and people squandered all those precious abundances. These problems will affect people’s life hugely. Therefore, numerous environmental movements are organized by youth caring about conservation of natural resources and areas, global warming, ozone depletion and plenty of other problems, although previous generations took care about completely otherwise concerns. Secondly, due to the development of the Internet and media, young people know more about the current situation of the world and are provided lots of information about these issues. We will write a custom essay sample on Poverty and Animal Welfare or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page As the awareness then will be spread around on the Internet, more and more people will understand more about the problem and start to do as many things as they can to prevent these issues from growing. We can say that the Internet and media plays a big role in making youngsters aware of these kind of things.Poverty and animal welfare are also problems that people should greatly care about. Everyday while many people can freely enjoy their meal after a hard-working day others cannot. These people do not have a place to sleep, a home to stay and they have to struggle every single day. And as today government organizes more useful activities for young people, youngsters can see clearly that there are still many people who cannot have a life like they do. After that, they will do things to have poor people and create chances for them to find a job.Young people are also concerned about animal welfare, protecting animal ethics and rights. For instance, plenty of young individuals help in finding home for stray dogs, cats and other pets. Some volunteer to look after pets while others try to find people who want to raise a pet. In conclusion, as the world changes, the people also change the way they live and start to be aware of new things happening everyday. That is why teenagers are more in touch with these issues than previous generations.

Colostrum essays

Immunoglubins/Immunity/Colostrum essays Importance of Immunoglobulins at Birth The development of animals requires a sterile environment, and with mammals we call this place the womb. But after birth, the newborn enters a world with millions of bacteria, viruses, and other pathogens that may cause disease or even death. It is important that the newborn develop a healthy immune system so it is less likely to become diseased. While humans receive 90% of immunoglobulins, essential proteins that respond and protect the body, via the placenta, dogs and cats receive only 5-10%, and unfortunately, livestock receive no immunoglobulins. This is why it is important for livestock to receive immunoglobulins in some other way. Colostrum is another way immunity is transferred between a mother and her newborn. Colostrum is the first secretion from the mammary glands of mothers after parturition. Colostrum contains leukocytes, lactoferrin, lysozyme, cytokines, lymphokines, proline-rich polypeptides, and immunoglobulins. The most important of these being immunoglobulins because they can only be absorbed during the 24 or 36 hours after birth. This is the only time the immunoglobulins can be absorbed through the gut and intestines of the animal. In fact, the most immunoglobulins are in the colostrum during the first 12 hours (6%) and may decrease to only 1% after 24 hours. Thus, it is critical for animals to obtain as much colostrum as they can during the first day of life. There are a number of reasons why immonoglobulins are important to develop an animals first immunity. Immunoglobulins consist of five different forms of antibodies like IgM, IgD, IgE, IgG, and IgA. IgM antibodies are antibacterial and help neutralize endotoxins from gram-negative bacteria. IgD antibodies are found on lymphocytes and make up a small percentage of immunoglobulins. IgE antibodies mediate allergic and anaphylatic reactions and also serve a minor response to the immune syste ...

Reading Comprehension Lesson Plans for ESL

Reading Comprehension Lesson Plans for ESL There are many reading comprehension and dialogue resources on this site (see list below). Each reading or dialogue contains the selection, key vocabulary and expressions and a follow-up quiz. These exercises are great for individual use on the internet. They can also be incorporated into a lesson plan to help focus on specific grammar or subject areas. The following lesson plan is a blueprint to using these resources for your classes. Aim: Provide context for various grammar or subject areas Activity: Reading / dialogue comprehension Level: Beginner to intermediate Outline: Decide whether youd like to incorporate the reading / dialogue into the lesson or assign as homework.As a class, review the key vocabulary section provided with each reading/dialogue. Make sure students understand this vocabulary. If they dont, ask them to explain it to each other or use a dictionary. As a last resort, explain the word or phrase to the class in your own words.Ask students to read reading/dialogue. If you are using a dialogue, have students first read the dialogue and then pair up to practice reading the dialogue aloud. Have students switch roles and practice a number of times. Go around the class and help students with pronunciation, intonation and stress.Ask students to do the quiz on their computer and keep track of their score. Open up the exercise to discussion. Possible questions: What did you think of this reading? Can you give other examples of this type of situation and which phrases you would use? etc.Key in on vocabulary by having students create a vocabula ry tree. Ask students to add to this tree by working in small groups to find appropriate related vocabulary and phrases. Take each key word or phrase and use in a variety of questions around the class. Encourage students to do the same in small groups. Here is a list of dialogues/reading comprehension resources on the site to use with this type of lesson: Beginner - Lower Intermediate The City and the Country - Comparative form, as ... as Interview with a Famous Actor - Daily routines, present simple Whats in Your Office? - Use of there is / there are, prepositions and office furniture vocabulary What Were You Doing? - Use of the past continuous in combination with the past simple The Oregon Weather Forecast - Use of the future with will for predictions, weather vocabulary A Business Presentation - Use of the present perfect An Interview - Superlative Forms Introductions - Basic questions used when meeting someone for the first time. Filling in a Form - Basic personal information questions (name, address, etc.) The Meeting - Schedules, future plans. A New Office - This, that, some and any with objects. Cooking - Daily routines and hobbies. A Great Workout - Abilities with can, making suggestions. A Busy Day - Plans for the day, responsibilities with have to. Planning a Party - Future with will and going to Intermediate Business English Deliveries and SuppliersTaking a MessagePlacing an OrderTomorrows MeetingDiscussing Ideas English for Medical Purposes Dialogues Troubling Symptoms - Doctor and PatientJoint Pain - Doctor and PatientA Physical Examination - Doctor and PatientPain that Comes and Goes - Doctor and PatientA Prescription - Doctor and PatientHelping a Patient - Nurse and Patient Dialogues Focusing on the Service Industry Cleaning Staff - Vocabulary and requests dealing with cleaning rooms and taking care of guestsA Drink at the Bar - Vocabulary and situations related to serving customers at a bar

Judicial Resolutions to State School Financing Case Study

Judicial Resolutions to State School Financing - Case Study Example In its ruling, the Court found that poor communities had to have a high tax rates to generate relatively low per-pupil revenue whereas wealthy communities could have low tax rates and yet still generate relatively high per-pupil revenue (Merrow, 2004). The Court opined that "affluent districts can have their cake and eat it too; they can provide a high quality education for their children while paying lower taxes. Poor districts, by contrast, have no cake at all" (Coon, 1999, citing Serrano). In an attempt to address such a complex social issue, the Court applied the equal-protection analysis of wealth as a suspect classification by extending it for the first time to school districts and ultimately ordered the state legislature to change school financing laws (Coon, 1999). Subsequent legislation was passed that was designed to equalize school funding by increasing state funds for poor communities while putting a cap on per-pupil revenues in wealthy districts and redistributing some of their local property taxes to poor districts (Merrow, 2004). However, the Court had failed to consider that 75% of poor children lived in high spending districts, and it effectively led to low school spending for most poor children (Merrow, 2004). In addition, the public was disconcerted in paying property taxes and in supporting any increase in property taxes that were not helping their local schools (Merrow, 2004). Judicial Resolutions 4 Because of the existing and continuing disparities in school funding and educational disparities, it is doubtful that the Serrano decision can be credited with defining and bringing about the educational equality that its original supporters were hoping for in their praise following the Court's ruling. However, the case can concretely be credited with bringing about massive revision in school financing in California and it spurred an immediate wave of similar rulings and legislative action in other states (Brimley, 2003). The effects of those revisions, even in light of subsequent cases that seemed to rule to the contrary, have lasted through the last several decades and continue to impact education today. San Antonio Independent School District v. Rodriguez (1973) In San Antonio Independent School District v. Rodriguez, 411 U.S. 1 (1973), issues very similar to those in Serrano were before the Supreme Court of the United States. The San Antonio Independent School District (SAISD), acting on behalf of students whose families resided in poor districts, challenged the Texas state funding scheme by arguing that it violated the Fourteenth Amendment's Equal Protection Clause by underprivileging such students because their schools lacked the vast property

McDonald's Strategic Analysis Essay Example | Topics and Well Written Essays - 1000 words

McDonald's Strategic Analysis - Essay Example Company Description: McDonald’s was found by an entrepreneur Ray Kroc. McDonald’s has a magic formula that has made McDonald’s what is it today. The organization believes that behind any successful product and behind any successful idea there should be one-part of inspirations and four-parts of perspiration. â€Å"Grinding it out† is the strategy that is in engraved in the culture of McDonald’s. By grinding it out McDonald’s means to show tremendous determination and hard work in order solve all the problems that may arise in the working operations or at the back-office operations of McDonald’s. This strategy made McDonald’s earn $23.5 Billion alone in the year 2008, and during the same period, McDonald’s was able to increase its market by an impressive 7%. McDonald’s Goals: McDonald’s is one of the few organizations that believe in setting SMART goals. It believes that all goals must be Specific, Measurable , Achievable, Realistic and Time-bound. This has made possible for McDonald’s to achieve its goals. Employees of any organizations prefer goals that are SMART, because they provide a sense of direction and employees do not get lost in the muddle. Mission Statement: â€Å"McDonald's vision is to be the world's best quick service restaurant experience. Being the best means providing outstanding quality, service, cleanliness, and value, so that we make every customer in every restaurant smile." (About McDonald’s, 2009 pp. 23-41) The mission statement clearly tells us that McDonald’s has always wanted to be an organization whose focus will be on fast delivery of products to customers. The service time will be kept as small as possible. And we can see that McDonald’s has quite clearly adopted the mission statement into what it is doing these days. Not only the serving time is short for customers who eat at McDonald’s, but McDonald’s also try to keep the shortest possible delivery time for customers who order their products to be delivered at home. This helps people to have a quick breakfast and lunch at McDonald’s without getting late for their jobs. McDonald’s vision statement is divided into three core objectives, where they will try to achieve these SMART goals. Be the best employer for our people in each community around the world, Deliver operational excellence to our customers in each of our restaurants, and Achieve enduring profitable growth by expanding the brand and leveraging the strengths of the McDonald's system through innovation and technology." (About McDonald’s, 2009 pp. 23-41) The above vision statement clearly shows the smart goals that McDonald’s have developed in order to get achieve their mission in the long-term. Vision statement is clearly a path through which the companies achieve their long-term mission statement. McDonald’s just not only wants to become a success ful business, but it also wants to be the best employer in the community. It also believes in delivering operational excel in its restaurants all around the world. This involves preparing, cooking and serving the products to the consumers at shortest possible time. Other than that, McDonald’s is also hoping to expand its brand through innovation and technology. This is an important part of the vision statement as organizations that tend to remain stagnant lose their market quickly, but not in the case of McDonald’s who is still growing despite achieve tremendous success all over the world.

SWOT Analysis Essay Example for Free

SWOT Analysis Essay A SWOT analysis is a tool to identify the strengths, weaknesses, opportunities and threats involved in a business. Strengths mean characteristics of a business in advantage over others, while weaknesses are disadvantages relative to others. Opportunities mean elements that a business can exploit for its development, while threats are trouble will be face to. SWOT is to carry out the environment analysis and separate information into internal and external factors. Then, it determines whether they are favorable and unfavorable to achieve the objective so as to help an organization enhance advantages and minimize disadvantages. A SWOT analysis needs to be conducted in a proper and realistic procedure to get the complete and objective results. The participants of this analysis should be a group of people with different perspectives so that they can contribute different valid viewpoints. They can be various stakeholders of a company, such as shareholders, managers, employees, and even customers. It is typically conducted using a SWOT matrix and holds a brainstorming session to identify the factors and bullets them with priority in each of the four categories. Participants must be realistic about the environment analysis of target organization and try to keep the analysis compact. There are two most important part of a SWOT analysis, to help a business reduce risk and improve performance (Markgraf 2013). Firstly, this analysis can identify critical threats coupled with internal weaknesses that may put a company in a trouble. It improves the viability of a business about changing environment and highlights the most serious issues. For example, a new export policy issued by government could be a serious threat to the export-led industry. They should reduce resources allocated in export business and shift focus to domestic markets. Laurence (2013), a judicious recognition of global realities, states that to adapt to the appreciation of its currency, China’s farsighted plan is to have switched the economy to a domestic consumption-driven model. The external threats require companies to adjust their business plan to adapt to new circumstances. Secondly, a SWOTÂ  analysis can indicate actions to improve the performance of a business. Taking advantage of an opportunity from a position of strength helps ensure the success of the corresponding venture. If a company has a capital advantage and the other one has technological advantage, they can integrate firstly and then dominate other competitors. For example, Peak the top two Chinese video-sharing websites, Youku and Tudou, jointly announced that the two companies have signed a definitive agreement to integrate into Youku Tudou Inc. on March 12th, 2012 (Peak 2012). This Merge helps them to strengthen competition power in the online video market with 35 percent share. To achieve the objective, a business has to find connection between its strengths and external opportunities. A SWOT analysis has become a popular method to help a business to identify its strengths, weaknesses, opportunities and threats. People should conduct this analysis in a proper way to appraise critical internal and external factors so that SWOT will be valuable to reduce risk and improve performance of a business. Reference Markgraf, B. (2013). The Two Most Important Parts of SWOT Analysis. Chron. Retrieved March 17, 2015, from http://smallbusiness.chron.com/two-important-parts-swot-analysis-61546.html Neville, L. (2013). Cover: A New Economic Model For China. Global Finance. Retrieved March 18, 2015, from https://www.gfmag.com/magazine/january-2013/cover-a-new-economic-model-for-china Peak, K. (2012). Chinese online video companies Youku, Tudou merge. Vatornews. Retrieved March 17, 2015, from http://vator.tv/news/2012-03-12-chinese-online-video-companies-youku-tudou-merge

Beloved by Morrison :: Morrison Beloved Essays

Beloved by Morrison "It is the ultimate gesture of a loving mother. It is the outrageous claim of a slave"(Morrison 1987). These are the words that Toni Morrison used to describe the actions of the central character within the novel, Beloved. That character, Sethe, is presented as a former slave woman who chooses to kill her baby girl rather than allowing her to be exposed to the physically, emotionally, and spiritually oppressive horrors of a life spent in slavery. Sethe's action is indisputable: She has killed her child. Sethe's motivation is not so clearly defined. By killing her "Beloved" child, has Sethe acted out of true love or selfish pride? The fact that Sethe's act is irrational can easily be decided upon. Does Sethe kill her baby girl because she wants to save the baby from slavery or does Sethe end her daughter's life because of a selfish refusal to reenter a life of slavery? By examining the complexities of Sethe's character it can be said that she is a woman who chooses to love her childre n but not herself. Sethe kills her baby because, in Sethe's mind, her children are the only good and pure part of who she is and must be protected from the cruelty and the "dirtiness" of slavery(Morrison 251). In this respect, her act is that of love for her children. The selfishness of Sethe's act lies in her refusal to accept personal responsibility for her baby's death. Sethe's motivation is dichotomous in that she displays her love by mercifully sparing her daughter from a horrific life, yet Sethe refuses to acknowledge that her show of mercy is also murder. Throughout Beloved, Sethe's character consistently displays the duplistic nature of her actions. Not long after Sethe's reunion with Paul D. she describes her reaction to School Teacher's arrival: "Oh, no. I wasn't going back there[Sweet Home]. I went to jail instead"(Morrison 42). Sethe's words suggest that she has made a moral stand by her refusal to allow herself and her children to be dragged back into the evil of slaver y. From the beginning, it is clear that Sethe believes that her actions were morally justified. The peculiarity of her statement lies in her omission of the horrifying fact that her moral stand was based upon the murder of her child. By not even approaching the subject of her daughter's death, it is also made clear that Sethe has detached herself from the act. Beloved by Morrison :: Morrison Beloved Essays Beloved by Morrison "It is the ultimate gesture of a loving mother. It is the outrageous claim of a slave"(Morrison 1987). These are the words that Toni Morrison used to describe the actions of the central character within the novel, Beloved. That character, Sethe, is presented as a former slave woman who chooses to kill her baby girl rather than allowing her to be exposed to the physically, emotionally, and spiritually oppressive horrors of a life spent in slavery. Sethe's action is indisputable: She has killed her child. Sethe's motivation is not so clearly defined. By killing her "Beloved" child, has Sethe acted out of true love or selfish pride? The fact that Sethe's act is irrational can easily be decided upon. Does Sethe kill her baby girl because she wants to save the baby from slavery or does Sethe end her daughter's life because of a selfish refusal to reenter a life of slavery? By examining the complexities of Sethe's character it can be said that she is a woman who chooses to love her childre n but not herself. Sethe kills her baby because, in Sethe's mind, her children are the only good and pure part of who she is and must be protected from the cruelty and the "dirtiness" of slavery(Morrison 251). In this respect, her act is that of love for her children. The selfishness of Sethe's act lies in her refusal to accept personal responsibility for her baby's death. Sethe's motivation is dichotomous in that she displays her love by mercifully sparing her daughter from a horrific life, yet Sethe refuses to acknowledge that her show of mercy is also murder. Throughout Beloved, Sethe's character consistently displays the duplistic nature of her actions. Not long after Sethe's reunion with Paul D. she describes her reaction to School Teacher's arrival: "Oh, no. I wasn't going back there[Sweet Home]. I went to jail instead"(Morrison 42). Sethe's words suggest that she has made a moral stand by her refusal to allow herself and her children to be dragged back into the evil of slaver y. From the beginning, it is clear that Sethe believes that her actions were morally justified. The peculiarity of her statement lies in her omission of the horrifying fact that her moral stand was based upon the murder of her child. By not even approaching the subject of her daughter's death, it is also made clear that Sethe has detached herself from the act.

Human Lifespan Development Essay

Age: Zach went to prison in his early 20’s or 30’s. He spent 17 years in prison. Normally at the age of 43 he should be in a reliable relationship, working to ensure that he gets A good income to support his lifestyle, being able to live independently also with a stable mind set. At the age of 43 years old this age span is in the lifespan of adulthood it allows you to define yourself in terms of your career life style and ability to provide for your family. In his career lifestyle Zach should at least of been working to achieve an high job position such as assistant manager or manager this will increase Zach’s income which will allow him to have a better lifestyle. However Zach went prison in his 20’s or 30’s he lost the advantages of achieving goals he could of gained during that period of his lifespan in prison. His self-concept could be effected as he came out of prison and realises that all his opportunity he had is gone, no career for him to achieve any skills but as Zach is 43 years old he still has the chance to start his life again and go get an education for him to gain more of an knowledge. Gender: In this society today women tend to get less pay then men, they we’re also excluded from certain jobs. Women had to fight for their rights to vote in the past, but now women can vote and they have nearly all the rights that a man has. Some countries don’t value women as much as some other countries that might value a women’s rights. However Zach is a male and should be providing for his family & himself. Males are seen as the main gender that has the leadership of providing & keeping their family safe. Therefore Zach should be providing for his family, however he spent 17 years in prison which effected him negatively on his self-concept as he wouldn’t see himself as a man because he hadn’t have the chance to create a family & provide for them. Emotion health and well-being: a lot of people have different ways of dealing with situations & will know how to control their feelings. As Zach suffered with a difficult childhood by abuse & violence, this caused him to grow up full of anger, injustice and bitterness. He often found it difficult to control these feelings which led him to committing offences. Zach had an emotional life style this will emotional effected his self-esteem & self-concept he could lack confidence within his-self. Abuse: As people go through different types of abuse some people are different with handling abuse and may become more strong & others may be weaker and struggle to deal with it. There are several ways of people can be abused; physical, sexual, emotional, non verbally & verbally everyone’s been through one these at one point in life. Dealing with abuse can build up anger in a person or can become isolated from others & begin to hide their emotions with others. As Zach was growing up his childhood was difficult as he was suffering with abuse. Zach could of been getting abused by his family members, as any of his family members could of been getting abused from their childhood aswell so this could cause the family to have a history of an abusive past and could continue it within the future generation. Zach being abused has caused an negative effect on his self-concept by physically being abused that makes feel insecure about his which makes him have an low self-esteem. Relationship: Some relationships would be an positive effect on people’s self-concept as the couple are stable with each other & allow them to develop, they become more comfortable and more emotionally mature with each other. Sometimes with others their relationship could have an negative effect on their self-concept as it could be unstable and untrustworthy which causes a person to cheat within a relationship. Before Zach went prison he was in a relationship he had physical abused someone for starring at his girlfriend, this shows that Zach’s insecure and is easily jealous when it involves his girlfriend. Environment: Zach was brought up in a negative environment which made him feel not valued as an person by him feeling like this he then started to development a negative state of mind allowing himself to begin doing negative things in his childhood stage of life. In the childhood stage of life children should be surrounded by positive people & things but not all families can ensure that their kids can be brought up with an positive lifestyle as the family could of been through a lot of negative situation within their childhood. Socialisation: Everyone needs to socialise as it allows them to communicate with others and for them to go out to places to socialise. However Zach’s socialistion was effected negatively by his emotions from being abused as a child were being a barrier to his social life as he couldn’t trust anyone.

A Visual Analysis of Four Art Works

The Early Renaissance was founded in Florence, Italy in the 15th century. It probably flousrished in Florence because of its location, being that it is in the center of Italy. This period was called Renaissance because it means â€Å"rebirth† There was a revival of interest in the classical art, targeted especially towards the ideas of Ancient Greece and Rome.Artists during the period of they Early Renaissance tried to depict the human figure with elements like proportion, gestures and expressions, and realistic objects and clothing as well.They also used other techniques like modeling, which gives volume to rounder elements, and perspective. These artists also tried to establish new methods to portray three dimensionality, giving forms a more real and life like quality. They did so by observing humans and animals so that they could gain a better understanding of Artists of the Easty Renaissance tried to create consistent forms with the relevance to the world along with what p eople experienced on a daily basis. The content of paintings changed as they progressed into Early Renaissance.The subject of art was used based on Roman history and and from myths, as it slowly pointed and leaned more towards religion. Even though artists had the vast freedom of developing and exploring of using new materials and techniques to apply to their works, many times they were only encouraged to create works with relevance to the Bible with the flexibility to choose their own sucject matter. Some of the main characteristics of the art period of the Early Renaissance include: harmony, proportion, realistic gestures andexpressions, rational posture, light, and color.Although the Italian Renaissance first bloomed and blossomed in the city of Florence, it soon spread to the city and capital of Italy, Rome. Rome was always known for its high living and its fine arts. By the beginning of the 1500s, there seemed to be a rapid growth of artistic creations that totally changed the city.The period of art and in history known to be as the High Renaissance, saw the bang of creative geniuses and their masterful and talented use of techniques and ideas that were first used in Florence. Many Europeans were drawn to this city, where the church offered enormous opportunities that could help artists achieve and become well known by a larger public. Due to the fact that the church had so much control and say over the Italian population and because of their contribution to art, many of the themes in art embodied religious themes.At this particular time, painting especially reached its highest point of technicality with magnificent artistic imagination and incredible heroic composition.Renaissance encompassed many Classical elements that extracted the details and showed the world as it really was. Nonetheless, the artworks of the High Renaissance explored and seeked for a more broad and unified architectural outlook and pictorial represententation.There was an explosion of dramatic force in art forms that took in strong energy and created a more controlled equilibrium. Some of the main characteristics of artworks in the High Renaissance are: unity, balance, spatial harmony, light, colors, proportions, chiaroscuro (the use of lighting and shading effects), composition, and perspective.Artists of the Early Renaissance broke away from older styles and introduced new elements as well as techinques. However, it was those artists in the High Renaissance who not only mastered, but perfected these tchniques.The most obvious differences between the Early and the High Renaissaince is the shape of figures and the use of chiaroscuro. Painters of the Early Renaissance strongly leaned towards using three dimensionality, but the new technique still did not look quite right. For instance, in Fra Angelico's Lamentation Over Dead Christ, there is a sense of three dimensionality, but at the same time if the viewer looks at it longer, it does not make sense.The figure s look almost flat. Not to mention, the halos on the figures' head has absolutely no sense of three dimensionality. Although he attempts to create the illusion, it does not quite add up together. In Michelagelo Buonarroti's The Creation of Man, it is evident to see that Adam is not a flat figure.   Michelangelo uses elements of chiaroscuro to create Adam as a full, voluptuous, and three dimensional figure.Michelangelo created many sculptures. Two singnificant sculptures, one created during the Early Renaissance and the other created during the High Renaissance, caught my attention. Even though both sculptures were created by the same artists, it is interesting to see that they are both very similar, yet at the very same time, they show significant changes and differences.David was created in the Early Renaissance. He is shown as an ideal human standing in a contraposto position, which are traces of Ancient Roman and Greek sculptures.David encompasses features of a perfect human be ing such as strength, shown by the details of his muscles. Nonetheless, it seems that Michelangelo's proportions are not quite right. His upper body, expecially his hands, seem larger. It is later on that Michelangelo shows us how he has evolved as an artists by creating Moses in the High Renaissance.I personally think that this is one of Michelagelo's most life like and realistic sculptures. Moses encompasses so much intricate details that bring the sculpture to life. Unlike David, Moses portrays enormous amount of strengh, energy, and movement.The sculpture itself tells its own story through details such as muscles bulging out, thich swelling veins, his strong legs, and his tangled up beard. Michelangelo also shows better representation of proportion in this later sculpture of Moses. A Visual Analysis of Four Art Works The Renaissance, meaning rebirth or revival, was a revolutionary period that made a great impact on arts and culture. The Italian Renaissance is divided into three major phases: Early, High, and Late Renaissance (Rzepinska, 1994).Though centered in Florence, Italy slightly before the turn of the 1500, its profound intellectual and economic changes influenced entire Europe for the next few hundred years (Rzepinska, 1994).   Tired of the restricted secular teachings of the Catholic Church, people began to turn towards humanistic philosophy (Hollingsworth, 2003).There was a renewed, heightened appreciation for great craftsmanship, literature and high culture.   Spiritual matters became a concern after Martin Luther questioned the Church in their selling of indulgences and usage of Latin in Scriptures that were only accessible to the rich and noble but not the poor (Hollingsworth, 2003). This ultimately led to the germination of Protestant Reformation that transformed the spiritual l andscapes forever as proven in many great works of art.The Early Renaissance was lead by sculptor Donatello, architect Filippo Brunelleschi, and painter Masaccio (Bailey, 2003). They began the movement on the foundations that development and progress was integral to the evolution and survival of the arts.They found their inspiration form antiquity, creating realistic figures that portrayed personality and behavior (Woods, Franklin and Richardson 2007). Their work also greatly emphasized the laws of proportion for architecture, the human body, and space (Hollingsworth, 2003).The High Renaissance moved to a generalized style of art that focused on drama, physical presence, and balance. Major artists of this period included Leonardo Da Vinci, Donato Bramante, Michelangelo, Raphael, and Titian (Woods, Franklin and Richardson 2007). The period lasted only from 1495 to 1520 as it was taken over by the Late Renaissance.This movement was put into motion by the sack of Rome in 1527, forcing artists to relocate to other artistic centers in Italy, France, and Spain and later paved way to a new wave of thought known as the Mannerist movement (Hollingsworth, 2003).For the purpose of this assignment, I will analyze Fra Angelico's Lamentation over Dead Christ (1436-1441), Masaccio's The Tribute Money, Jan van Eyck’s Arnolfini and His Bride, and Edouard Manet’s The Bar at the Folies Bergere.Lamentation over Dead Christ by Fra Angelico (1436-1441)The most obvious differences between Early and High Renaissance is the shape of figures and the use of chiaroscuro – an element in art defined as a bold contrast between light and dark (Bailey, 2003). Painters of the Early Renaissance strongly leaned towards using perspective: a system for creating an illusion of depth or three-dimensional space on a two-dimensional surface (Bailey, 2003).However, the technique seemed fraught with problems. For instance, in Fra Angelico's Lamentation over Dead Christ, there is the sense of denied aerial perspective, but if the viewer looks at it longer, the figures and their halos appear flat. The artist fails in his attempts to create a vivid and alive mythical illusion.The usage of halos are significant at it deconstructs the visual perspective of lines softening the image especially against the predominant angular crucifix. The arrangement of the halos also provide a soft and rhythmic motion of a wave that helps to distract the viewer from an emotionally hardened image of Christ dying.The artist utilizes a vivid color of the robes that personally, seems to as if represent the blood that is supposed to flow out of Christ. On the crucifix, there is minimal trace of blood in what would should have been a dramatic and tragic part of Christ’s life. Also notice the surrounding figures and their lack of emotional expression on their face and no trace of tears.Their robe seems to express more motions than anything else in the artwork. Lighting-wise, the ha los are to create a luminous setting for what is supposed to be a fabulous, surreal moment in Christianity. Note to customer: Need more detail here to balance out the other analyses you have done so this won’t come out uneven.

How To Write A Mission Statement For Your Blog

How To Write A Mission Statement For Your Blog Lost your way while blogging? Thats where mission statements come in, simple maps that keep you on track without getting you bogged down in details. Mission statements arent just for huge corporations, either. They are for anyone–even individuals–who better want to understand who they are and what they intend to do. In other words, theyre perfect for your blog. A mission statement keeps  your photography blog from turning into a political blog. Its what keeps you writing when traffic is low and you think you should quit. How To Write A Mission Statement A blog mission statement reminds you why you are blogging in the first place. It helps you, your team, and even your audience understand what you are doing. Before you start writing the actual statement, though, you need to lay a foundation first. The first two steps of that foundation are very important. 1. Ask questions. You need to ask questions to help you understand what youre doing. The answers to these questions might not every be used verbatim in your mission statement, but they help you get there. Most of us operate on default setting, it seems, and we arent very mindful of why we do what we do. Why do I blog? What questions do I answer? What questions do I ask? What kinds of things will/do I write about? Why? What kinds of things do I enjoy writing about? Why? Who cares about what I write? Who reads it? Which bloggers do I admire? Why? Will I be personal about my writing? Please note that #4 and #5 are not the same question. Some bloggers write on topics they dont necessarily enjoy. Thats fine. Its a lot of work. It can be done. It takes discipline. You might get burned out. But its completely viable. Writing about what you enjoy will certainly be easier. I answered the questions for my personal blog. Go ahead give it a try! Asking these questions of myself for my own blogs, and for the blog here at , reveals different answers, because these blogs have different missions. Go ahead. Answer the questions right now. (Well wait for you here until youre done.) Once you have your answers to those questions, well need to winnow them down to what they are really telling you. 2. Extract your mission. Take a look at the answers to those questions. You are looking for the following key themes: Your motivation for blogging. This is answered by questions 1-3. Who your blog is for. This is answered by questions 4 6. What you want to become. This is answered by question 7. For example, if youre looking to make serious income, youll have chosen bloggers who are doing that. Its easier to identify bloggers we admire rather than asking outright what do I want to be because sometimes we dont answer that question very honestly. Our secret admirations do not lie. How youll do it. This is answered by question 8. Some remove themselves from their writing, with nothing personal. Business only. The writer is not present in the content. If you answered the questions truthfully (and fully), you should have plenty to flesh out these four parts of your mission statement. What did I find out for my personal blog? Why: I write because I feel compelled to write. Who: My blog is for like-interested people who want to live a mindful, introspective life. And the occasional laugh. What: I want to offer more examples and stories from literature, faith, and the arts to show that these things have a place in everyday life. How: Continuous exposure to new ideas (reading, experiences) so I can share them by interpreting them. 3. Keep it short. One to three sentences ought to do it, when it comes to mission statements. Yes, thats correct. It should be about that short. Long mission statements are easier to ignore than read. A mission statement is not a comprehensive plan. This is not where you lay out your social media strategy, or create a detailed inbound marketing plan. It is best when it is succinct and easily remembered. Its not a multi-page guide to refer to. So, how might my mission statement look for my personal blog? The mission of my blog is to encourage a thoughtful life that leads to feelings of belonging and hope in both myself and my readers by exposure to a variety of ideas, experiences, and real-life stories. Laughter is always welcome. Yours might be completely different. It might include a specific amount of money you want your blog to bring as in come each year. It might be a specific niche that you wish to speak to, and would identify in your mission statement. A mission statement should be short and sweet. Anything extra is just distraction.4. Be specific. Not once in my mission statement did I try to leverage anything. There was no paradigm shift. There were no funnels, no permission marketing, no native advertising. No jargon. Buzz words and jargon come about in an industry because insiders understand the terms. They seem appropriate, because they seem fit. But those words are ridiculous to anyone else, and they prevent even those who understand the jargon from really thinking clearly. No ridiculous language in your mission statement. Try really, really, really, really hard to keep it out. Try to find another way of putting into as few words as possible what you want to happen with your blog. When you cant use jargon, youre forced to face the big ugly monster that youve been hesitant to put into words. Instead of saying I am going to leverage my blog for financial independence you should be more specific and say my blog will bring in $40,000 a year because thats the amount that would be necessary for you to be financially independent. A mission statement is the time to write plainly, clearly, directly. You are not trying to impress anyone. You are trying to be clear. If your blog mission statement isnt understandable by the average Joe, you did it wrong.

Report Card Comments for Math

Report Card Comments for Math Thinking of unique comments and phrases to write on a students report card is hard enough, but to have to comment on math is twice as difficult. There are so many different aspects in math to comment upon that it may get a bit overwhelming for teachers. To make the job a bit easier, use the following phrases to assist you in writing out your report card comments for math. Providing Feedback These phrases offer a good starting point for student feedback, but you might also find it helpful to record actual examples in order to have something concrete to review in a one on on setting. Positive Comments In writing comments for elementary student report cards, use these positive phrases regarding students progress in math. Has a solid understanding of all math concepts taught so far this year.Is mastering math concepts easily.Chooses to work on challenging math problems.Has grasped the difficult concept of (adding/subtracting/long division/place value/fractions/decimals).Math is a favorite area of study for...Enjoys math manipulatives and can be found using them during free time.Seems to understand all math concepts.Particularly enjoys hands-on math activities.Continues to turn in superb math assignments.Displays exceptional problem-solving and critical thinking skills in math.Is able to demonstrate and describe the process of addition of whole numbers up to...Is able to demonstrate place value concepts to give meaning to numbers 0 to...Understands place value and uses it to round numbers to the nearest...Uses data to create charts and graphs.Uses various strategies to solve one- and two-step word problems.Understands the relationship between addition and subtraction, and  multiplication and division .Solves real-world mathematical problems involving... Has good numerical skills and can use them in a variety of contexts.Is able to apply steps of a problem-solving process with considerable effectiveness.Demonstrates a thorough understanding of all math concepts and communicates with considerable clarity and justification of reasoning. Needs Improvement Comments On those occasions when you need to convey less-than-positive information on a students report card regarding math, use the following phrases to assist you. Can understand the concepts taught, but often makes careless mistakes.Needs to slow down and check his work carefully.Has difficulty with multistep math problems.Is able to follow mathematical processes but has difficulty explaining how answers are derived.Has difficulty with math concepts that involve high-level problem-solving.Has difficulty understanding and solving word problems.Could benefit from attending after-school math help sessions.Needs to memorize her basic addition and subtraction facts.Math homework assignments are often handed in late or incomplete.Has difficulty with math concepts that involve high-level problem-solving.Seems to show no interest in our math program.Is able to follow mathematical processes, but has difficulty explaining how answers are derived.Lacks basic math skills.Requires more time and practice in calculating addition and subtraction facts.Requires more time and practice in calculating multiplication and division facts.Needs to put much more effor t into learning to calculate addition and subtraction facts. Needs to put much more effort into learning to calculate multiplication and division facts.Needs practice with completing word problems.Needs considerable adult assistance to be able to complete word problems.Demonstrates a limited understanding of comparing numbers to...

Assignment Example | Topics and Well Written Essays - 750 words - 18

Assignment Example Methodology- to compare between effectiveness of problem-focused or emotion-focused coping strategies, authors analyzed the situation using coded semi-structured interviews from 116 German expatriates when each half were on their assignments in Japan and the USA. The responses were then exposed to moderated regression analysis technique to arrive at conclusions. Findings- the authors presented 966 problem events to the interviewees and out of 3913 coping actions they ranked 30 coping strategies by frequency of use. Results revealed that majority of the strategies were problem-focused like resignation, comparisons, change seeking, ethnocentricism, et cetera. Others were emotion-focused. Implications- the findings revealed that managers at lower levels of hierarchy used problem-focused strategies more often since they need to adjust more to the situations. Moreover, it was also observed that expatriates in culturally more distant countries benefitted more from problem-focused strategies. However, these strategies did not encourage the expatriates to continue with their international assignments. Rather culturally similar nation and longer duration of international assignments encouraged the expatriates to continue. This signifies that cross-cultural dimensions are antecedent to expatriate intentions behind international assignment continuation. Value to readers- expatriation has been researched mostly with the perspective of multinational corporations and countries on whole. This piece of study is majorly devoted to the actual expatriates and their dilemma of coping with the new and unadjusted environment. Some strategies are available to some expatriates while others to other expatriates. Expatriates having social support and friend circle are found to be more adjusted and have more coping strategies with them. Thus, this study provides an insight into how coping

In what ways can terrorism be distinguished from other forms of Essay - 1

In what ways can terrorism be distinguished from other forms of violent conflict Can terrorism ever be justified - Essay Example context, it has been noticed that ‘an alternative public policy might target high-risk technologies (civilian airlines, nuclear reactors, etc.) as the source of vulnerability to terrorism, thereby protecting civil liberties by reducing or eliminating the use of such technologies’ (Jurgensen, 2004, 55). The above suggestions could possibly help towards the limitation of violent conflicts in countries worldwide; however this outcome could not be regarded as guaranteed; the appearance and the development of violent conflicts in states internationally cannot be eliminated; it could only be appropriately controlled ensuring that no case of risk for the public safety will occur – a target that can be characterized as quite challenging especially if taking into account the post-September 11th events. The expansion of terrorism worldwide cannot be doubted. Through the years, the measures taken by governments for the limitation of the phenomenon are proved to be inadequate. In accordance with Fleming (1998, 27) ‘an ever-increasing reality in the world today is the threat of terrorism; the significance of the threat cannot be overstated because terrorism transcends both geographic and demographic boundaries; no community or organization is immune from acts of terrorism’. Various other views have been stated in literature regarding the reasons for the appearance and the development of terrorism worldwide; it seems that terrorism is related with specific political options that are contradicted with the interests of particular groups of people – or in some cases with the interests of nations. It should be noticed that in practice terrorist attacks are divided into five major categories: ‘(1) biological, (2) chemical, (3) explosive, (4) incendiary, and (5) nuc lear; while most terroristic events involve one of these, the use of multiple types of terrorism against a target cannot be ruled out’ (Fleming, 1998, 27). The reference to these categories is made in

Aftermath of the 2007 financial crisis in UK Essay

Aftermath of the 2007 financial crisis in UK - Essay Example The UK government has embarked on a number of missions to sustain the financial sector and the overall economy. This paper will focus on the measures taken by the UK government in the aftermath of the 2007 financial crisis to deal with the effects of the external forces on business organizations. In modern times, has been identified that global financial system is an interdependent system between all the countries (Shiller, 2008, p.xi). The current global financial crisis has created instability of economic systems in most countries including UK to such an extent that the UK government has been compelled to intrude into the financial markets in an unprecedented manner. The financial crisis although has not created problems in the UK constitutional system, nevertheless has proved that the constitution lacks flexibility to cope with financial crisis of such mammoth proportions (Black, 2010, p.1). The crisis has shown that the government has to face legal barriers arising from various u nanticipated sources. The European Union (EU) has a rule imposed on state aid which gives more power to the EU Commission than the Westminster parliament to decide the fate of taxpayers’ money. Moreover, various corporate and financial norms restrict the management capacity of the UK government of investments in the banks (Black, 2010, p.2). UK has â€Å"globally very active financial services industry with cutting edge financial innovation† (Williams, 2011, p.41). Previously, the UK government had a â€Å"tripartite† regulatory system which allowed the Bank of England, the Financial Services Authority (FSA) and the Treasury to contribute towards maintaining economic progress in the country. However, the government felt that this system failed in three ways – a) it failed to assess any troubles that hinder economic progress, b) it could not assess appropriate steps to tackle such hindrances, and c) it failed to act effectively at the onset of the crisis ( Giudice et al., 2012, p.17). The effects of the global financial crisis first created waves in August 2007 and were enhanced throughout 2008. The impact of the crisis reached its peak in September/October 2008. Several financial institutes were rescued like the Northern Rock in UK. However, it was not before late 2008 that any major fiscal and monetary policies were established as response to the crisis. Most of the policies were put into practice only after the fall of Lehman Brothers in September 2008. Even in March 2008, the Treasury claimed that the government is duly abiding by all fiscal regulations and economy is stable. This indifferent perception was changed as a result of the events that occurred in September/October 2008. A reduction was made for a temporary period in VAT from 17.5 percent to 15 percent. In the end of 2009, it was brought back to the original rate. Moreover, the government made provision of ?3 billion for capital spending. In the beginning of the global c risis, the approximate valuation of public sector net borrowing (PSBR) was increased by 2.4 percent of GDP to 5.3 percent. Out of this, 0.6 percent was used for â€Å"discretionary budget changes† (Sawyer, 2011, p.206). In a wider context, the UK government has made plans and policies in response to the economic crisis with three main goals. First, the UK government has provided capital support to banks to reinforce their balance sheets. Secondly, the government has taken steps to enhance the competence of banks so that

Social Influences In Todays Society Young People Essay

Social Influences In Todays Society Young People Essay The five social influences that are being chosen are the media (news), new technology such as (television, computers, video games, and cell phones), punishments and/or the lack of, poverty, and divorces. All of these affect the way children are being influenced, raised, and how they deal with their daily lives and futures to some extent. Some of these affect more than others and they can affect on different levels, some on a positive note and others on a negative. Over the last generation a lot of things have changed in the way parenting and households work, how technology has sky rocketed, and they way media is being portrayed. All of these changes have dramatically changed the way our society deals with numerous things, how children are being brought up, and how our children are being influenced. Our technology has increased to the extreme, now we have television, cell phones, and video games of all sorts. Children spend more time doing these things than playing with other kids or going outside to play. Their lives are based on what they play, have, and do. Our news is more in depth; we look at reality and try to make a story out of it no matter what it is. The way families and schools handle punishments has changed too. We are more lax on kids now; we use different forms of punishments that do not always work. More parents choose to divorce or do not even get married in the first place. The binds that once were, are really not there anymore, which can have affects on a child being raised. The last one is poverty; this is an important factor too. Believe it or not poverty is at an all time high affecting more children than adults in the United States. (Knapp, 1995) Analysis of Social Influence New Technology: Technology can be very beneficial in a society. We use it in America every day. It has helped business grow, add different types of communication, stay in touch with others. It helps cut down on some environmental factors such as paper waste. But even with all of these benefits it can have very negative effects on children and adults. These negative effects are the lack of personal attachment, personal communication, kids and adults get sucked into it too deep, they are used as escape goats. It is being used more and more to raise kids than an actual parent. Based on studies, computers prevent children from interacting with each other and with adults. While these children need stronger interpersonal ties with supportive adults, the use of the computer technology only serves to keep children and adults apart. (Slavin, 1998) On the other side of the study it indicates that children who engaged in adult-mediated computer activity improved the level of their cognitive performance on measures of abstract thinking, planning ability, vocabulary, and visual-motor coordination, as well as on measures of response style including reflectivity. In Vygotskyà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s theory of development, he states that social interaction plays a fundamental role in the process of cognitive development. When you compare using technology to not using technology, then the usage of technology would make it to where cognitive development would not be developing properly because of the lack of social interaction. It would alter the development because the type of interaction is virtual rather than face to face. Punishments: The lack of discipline in a childs life during the early years often promotes insecurity, dependence, and uncontrolled behavior. The way children are punished today is through a non physical punishment. Timeouts are a very big trend. Putting a child in a place to sit for a minute every year their age is. So an example of this would be an eight year old who gets sent to time out and sits for eight minutes; this approach takes the hands off the children. Another trend is redirection; this is where you redirect a child from the negative behavior to a different task. You are basically redirecting what they are doing at that present time. Using time out can be effective; it underscores the relationship between behavior and consequences. Discipline is about guiding children into acceptable and desirable behavior. Time outs give them an opportunity to make the connection between the behavior and the negative consequence (Reese, 1997). Time out also can be problematic. One of the problems with time out and redirection is the lack of fear. Most children feel time out is fun; they tend to misbehave even more than the start. Another problem is it takes more from a parent to do time out than corporal punishment. Corporal punishment has been a long debate; many advocate it and many are against it. With timeout and redirection you would be using Vygotskyà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s theory of development, since you are socially interacting with the child. This can help them focus and grow in a positive way. Since each interaction is considered a learning experience, when timeout is being used they are learning that if they do a behavior that is not wanted then they will sit for so much time (Zhang, 2010). Media: The media is a very important aspect in our lives today. We broadcast anything and everything that can make a story. A lot of the media is altered for ratings. There is more displayed than ever before. Reality television is very big in the world today. This can have a very negative impact on children today. They see other kids doing wrong but then getting a show out of it. These types of media can be overwhelming for a child. Their brains are not fully developed and they do not understand what exactly is going on. These types of negative behaviors can rub off on the child. A research study that was done showed the more exposure six month old infants have to media, particularly media directed toward older children and adults, the less developed their cognitive and language skills may be at fourteen months, according to research published in the December issue of the Archives of Pediatrics Adolescent Medicine (2010). In Vygotskyà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s theory, children imitate their surroundings and peers. Poverty: Unfortunately this happens everywhere and it is happening more and more in the United States than ever before. Children are going without food. A long-term study of cognitive development in lower- and middle-class students found strong links between childhood poverty, physiological stress and adult memory. Compared to well-off kids, poor children tend to go to ill-equipped and ill-taught schools, have fewer educational resources at home, eat low-nutrition food, and have less access to health care (Knapp, 2005). Cultural/Regional Differences Social exposure to various cultures expands a childs pool of knowledge. The more experiences that a child has, the richer their world becomes. Developmental advancements, dependent upon the people and the cultural tools provided to the child, will help him to form his perceptions of the world. Not all places around the world are up to date on all of the new technology. Some of these places really have no need for all of it either. Arranged marriages is very common in the Middle East, India and Africa, while in some Asian and most Western cultures, the romantic marriage is idealized and one has a right to choose their marriage partner and thus an arranged marriages is perceived as an infringement on this right and viewed unfavorably. Generational Differences In older generations there was some technology but nothing compared to what we have now. Children would play outside from sunrise to sunset, they were rarely ever in the house. They would go to school and come home just to play with friends. Families were more family orientated, dinners would be served and all would gather to eat. School was a very important aspect in the children lives and so was music. Children would develop more of a personal bond with their family and friends. Marriage was an important factor as well; it was against moral values to have a child out of wedlock. Children grew up in a two parent home front. The biggest difference is the direction we are heading. A great example of this is older generations were preparing their children to work on farms and now we are preparing our children to work on computers. Conclusion In society today, we are using social interaction through various forms. It is no longer just a parent and a child. Many of the technological advances take the place of this; which in turn can result a hindrance on cognitive behavior. Even at an early age televisions, games, media, and other exposures are coming into the picture. In Vygotskyà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s theory, imitative learning is the first, where the child simply copies another person. Second is instructed learning, where a child recalls direction given by a teacher and then puts it into play, and the third is collaborative learning. Collaborative learning happens when a peer group cooperates to learn or achieve a specific goal while working to understand one another (Eckhoff, 2008). If you believe in Vygotskys theories you would want to advise parents to expose their children to a variety of social situations, since each interaction is considered a learning experience. It is especially important to introduce children to people and ideas that operate above their current knowledge level, giving them access to new ideas and concepts. Guiding children to look for answers by imitating what they see in others, listening to instruction and working as part of a group all provide opportunities for them to expand their current base of knowledge (Zhang, 2010).

Economics, Scarcity, and Choice :: Economics

Economics, Scarcity, and Choice Economics: is the study of choice under conditions of scarcity Scarcity: a situation in which the amount of something available is insufficient to satisfy the desire for it. - time and purchasing power are scarce As individual’s, we face a scarcity of time and spending power. Given more of either, we could have more of the goods and services that we desire. Resources: the land, labor, and capital that are used to produce goods and services - scarce labor – the time human beings spend producing goods and services capital – long lasting tools used in producing goods and services physical capital: buildings, machinery, equipment human capital: skills and training workers possess land – the physical space on which production occurs, and the natural resources that come with it As a society, our resources, land, labor, and capital, are insufficient to produce all the goods and services we might desire. In other words, society faces a scarcity of resources. Raw material – not long lasting tool Ex. Chalk What to produce? How much to produce? How to produce it? The World of Economics Microeconomics: the study of the behavior of individual households, firms, and governments; the Choices they make; and their interaction in specific markets What happens to the cost of movie tickets over the next five years? How many jobs will open up in the fast-food industry? Macroeconomics: the study of the economy as a whole Lumps all goods and services together and looks at the economy’s total output. Positive economics: the study of what is, of how the economy works (deals with the facts) Ex. If we lower income tax rates in the U.S. next year, will the economy grow faster? If so, by how much? What effect will it have on total employment? Normative economics: the study of what should be; it is used to make value judgments, identify Problems, and prescribe solutions. Normative analysis is based on positive analysis. Why Study Economics 1. To understand the world better - understand global and cataclysmic events such as wars, famines, epidemics - understand local problems; ex. Worsening traffic conditions in the city - tell us how many skilled therapists, ministers are available to help us 2. To gain self-confidence - when you master economics, you gain a sense of mastery over the world, and thus over your own life 3. To achieve social change - make the world a better place

Cultural Impacts Essay

â€Å"Culture (from the Latin cultura stemming from colere, meaning â€Å"to cultivate,†) generally refers to patterns of human activity and the symbolic structures that give such activity significance. Different definitions of â€Å"culture† reflect different theoretical bases for understanding, or criteria for evaluating, human activity. In general, the term culture denotes the whole product of an individual, group or society of intelligent beings. It includes technology, art, science, as well as moral systems and the characteristic behaviors and habits of the selected intelligent entities. †(Wikipedia) Any culture can be viewed as a blend of values, norms, institutions and artifacts of a civilization that has been passed on from generations through learning alone. The ideological perspective of life and the significance of things in it form the values of a society. Norms, are the expected collective behavior of the people where as the institutions are the structures within the society that transmit theses values and norms. Also, artifacts are the relics or the materialistic representation of a culture, derived from within it. Thus, cultures basically evolve and thrive on the basis of religion, historical background, environment and the social structure. Religious beliefs are typically the central themes of different cultures and more often than not the basic values are a derivative of them. For example, the 10 Commandments of Christianity or the five precepts of Buddhism are guidelines that transform the behavior of their followers. Similarly, religion occasionally is also implicated with government, as in a theocracy. The European and the New World cultures have been profoundly influenced by Christianity for at least the last 500 to 1700 years. Likewise Islam’s influence has fashioned a great deal of the North African, Middle and Far East regions for more than a 1000 years. Historical incidents also add new dimensions to any culture. For instance, most of the Commonwealth countries and the Europe celebrate a public holiday on the Boxing Day. On this day, the people organize feasts, festivals and certain sports in order to celebrate and also to share these rejoicing moments with the poor and the needy. There is no precise basis of this cultural carnival but only some theories that stem out from some historical happenings. Some believe that it was a day when people presented gifts to those who had worked throughout the year for them. Others argue that it was an annual gathering of extended families in the feudal times in which the lord of the estate handed out stipends to the serfs. Another group disputes that it was basically the day of the year when the church would distribute its donation money to the poor. Whatever may be the explanation, the Boxing Day is now an integral part of the western culture. (Wikipedia) The influence of different cultures on trade and commerce is profoundly instrumental and therefore it is not surprising that business tactics have diversely evolved in different regions of the world. In fact, the technological developments of the late 1990’s, in the arena of electronic media have added new dimensions to the concept. Consequently, the global giants of the corporate sector have been lavishly investing in examination of the cultural influences on the regional economies in order to maximize profits. â€Å"In China, for example, the foundation of Chinese respect for hierarchy and the family social collective is based upon the relational norms expounded by the Confucius and legal codes such as those developed during the Tang Dynasty. This institutionalized relational logic has shaped a society whose transactional order rests on social obligation to higher authority and to the family rather than on rules oriented to protecting the individual. Chinese capitalism is seen to be intrinsically different from the Western capitalism because of this contrast in institutional framing over a long period of time. † (Warner 2003) These and other brands of cultural values of a society are carefully considered when industries are being setup or when corporations are being established. This facilitates in determining the managerial skills required in the executive professionals who are responsible for communicating and representing their companies within the local industries. A working paper series issued from the George Washington University, discusses the U. S. /Mexican business alliances negotiations and the impact of their respective cultures on them. Mexico’s mestizo culture with its strong collectivist touch has embedded the people with the capacity to share power or authority equitably and the gift to accept and tolerate uncertainty and ambiguity in situations. However, they have also inherited the aptitude for individualism and tend to get involved in a loosely held social structure with little or no care for others. This is contrary to the culture in the United States, where people long for absolute power, are highly skeptical of ambiguous scenarios and more often than not downplay relationships. All, this along with the socio-political history of the two nations-which has been marred by discords and suspicion- is significantly determining in their mutual business alliances. (Teegen and Doh 2002) Moreover, the cultural heritage of a region characterize the production and sale of several products that otherwise do not correspond to the world wide demand. For instance, the annual Basant euphoria in the Punjabi region of the Indo-Pakistan, in which people fly kites and festivals are organized, much business is spawned. It becomes the very attraction for the tourists who converge here from all parts of the world, and the economic activity generated only in the city of Lahore has been estimated to be around PK Rupees 1. 5 to 2 billion annually. The proceeds of the events are shared by almost every one including the people belonging to the seasonal cottage industries and even the local vendors. Thus, the big corporations plunge into the scene and grab at every opportunity to escalate sales. The competitive environment forces them to inspect the cultural characteristics of the event and then to employ this knowledge in launching innovative products in the market as well as in transforming their already existing marketing techniques. (The News 2007) For a progressive business structuring in a region or country, political culture-which itself is a subsidiary of the social culture-can be of immense significance. An illustration can be vividly observed in the political history of Pakistan and the revolutionary rule of its Premier Mr. Zulfiqar Ali Bhutto (1973-77), which was influenced by the socialism philosophy of the Soviet Union. He aggressively followed these policies and nationalized most of the Pakistan’s industries. (Wikipedia) Consequently, the foreign investors and the big multinationals lost faith in the country and capital were taken out of the country. Locally, twenty two families in Pakistan had owned most of these nationalized banks, companies and industrial units. Sadly, this resulted into a deindustrialization in Pakistan, as none of the families have ventured in to even a single industrial project since the last 28 years. (Pakistan link) â€Å"In the fall of 1991, in the midst of the NAFTA negotiations, Vitro Sociedad Anonima (Vitro), the $3 billion Mexican glass maker, had signed a tentative $800 million joint venture with Corning Inc. †¦Ã¢â‚¬ ¦Just two years later, the joint venture was dissolved. According to company officials and external analysts, cultural differences were a principal cause of the alliance’s failure. † (Teegen and Doh 2002) Investigations showed that the Mexicans believed that Corning was a bit impulsive in their decision making; the Americans felt Vitro had a very time-consuming approach. Vitro management despised the frankness of the Americans, while polite Vitro executives, sometimes gave Americans the impression that they were reluctant to admit concerns and errors. (Teegen and Doh 2002) Thus, when businesses are being setup in different regions of the world, there is a need to develop a correlation between the corporate and the social cultures. References Babar Sattar. Immorality of Basant http://www. thenews. com. pk/daily_detail. asp? id=45221 Accessed: June 9, 2007 Boxing Day – Wikipedia, the free encyclopedia http://en. wikipedia. org/wiki/Boxing_Day Accessed: June 9, 2007 Culture – Wikipedia, the free encyclopedia http://en. wikipedia. org/wiki/Culture Accessed: June 9, 2007 Hildy J. Teegen (The George Washington University) and Jonathan P. Doh (Villanova University)-April 2002. â€Å"U. S. /Mexican Business Alliance Negotiations: Impact of Culture on Authority, Trust and Performance†. White Paper (The George Washington University). Malcom Warner . Culture and Management in Asia. Routledge, 2003 Who Owns Pakistan http://www. pakistanlink. com/hussaini/09-10-99. html#top Accessed: June 9, 2007 Zulfikar Ali Bhutto – Wikipedia, the free encyclopedia http://en. wikipedia. org/wiki/Zulfiqar_Ali_Bhutto Accessed: June 9, 2007